New Shop Fit-Out for Bang Digital
When Bang Digital relocated to a new, highly visible corner premises, they saw an opportunity to make a bold statement. To enhance their presence and create an engaging streetscape, they commissioned me to design and paint a 13-metre-long mural on their front fence. The objective was to complement the new space and capture attention and spark curiosity among passersby.
Renae, the Managing Director, originally suggested a botanical theme, but I wanted to add an extra dimension—something that would make people stop and take a closer look, especially those waiting at the traffic lights right next to the wall. So, I wove in a playful twist: hidden within the lush botanical elements were “things that go bang!”—unexpected explosive motifs that added a layer of intrigue and fun to the piece.
The mural was a hit. So much so that Bang Digital invited me back to bring the magic indoors with three additional murals to inject even more energy into their workspace. For the final internal mural, I took inspiration from their name and designed a bold, typographic piece spelling out 'BANG'. Each letter was brought to life with elements reflecting the company’s ethos and culture.
The 'B' featured the iconic Buzzy Bee toy, a nod to Renae’s New Zealand roots and a symbol of fun and imagination. 'A' showcased a retro Superman, representing ownership and taking charge. 'N' incorporated a classic 80s Viewmaster, a reminder to always keep the bigger picture in sight. And 'G' displayed a set of tin cans connected by string—a simple yet powerful representation of communication.
Bringing these murals to life was an absolute joy, and it was fantastic to see Bang Digital embrace creativity as a key part of their brand identity. Their space isn’t just an office—it’s a vibrant, inspiring hub that reflects their dynamic spirit.
"Bang Digital engaged Fieldey to work on our corporate street frontage mural in 2019.
From the moment we first engaged with Fieldey, she really listened to the brief, took the time to ask questions, and got to know our business and the look and feel that we wanted. The street mural is so striking, and its generated a large amount of interest for us and the business, by drawing attention to our building and brand signage.
We then decided to engage Fieldey to complete a body of work inside our office. Again she took on board the challenge of communicating our brand in a highly creative way, as well as working with us, taking feedback on board and refining to get it right.
Fieldey is an absolute delight to work with, and just amazing to watch her in her craft. She is a true talent. I wish I could find some more white space for her to cover."
Renae Lunjevich, Managing Director, Bang Digital
